Monday, 23 September 2019

Borderlands 3 Is 2K's Fastest Selling Game Ever

Borderlands 3's publisher 2K says the looter shooter sold over five million copies during its first five days on the market, making it the fastest-selling game in the company's history.

That works out at 50 percent more sales than Borderlands 2 during the same launch window - a game which went on to sell over 22 million units.

The high figures were achieved despite backlash from fans when it was announced the PC version of Borderlands 3 would be an Epic Games exclusive. A press release from 2K announcing the sales records draws attention to the store figures in particular, saying "Borderlands 3 delivered the highest pre-order sales figures to date for a 2K title, as well as broke pre-order records with the Epic Games Store. Initial sales of Borderlands 3 have exceeded the label’s expectations and, in particular, PC sales of the title through the Epic Games Store have been incredibly strong."

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from IGN Video Games http://www.ign.com/articles/2019/09/23/borderlands-3-is-2ks-fastest-selling-game-ever
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