CD Projekt Red's latest financial report has revealed the studio is moving towards a "dual-franchise" business model supported by huge interest in The Witcher and Cyberpunk 2077.
In a statement the developer said, "Managing two separate major franchises (The Witcher and Cyberpunk), along with several independent development teams, enables the Company to conduct parallel work on several projects and smoothens its long-term release schedule."
In other words, it seems the studio is planning to expand on the Cyberpunk franchise beyond 2077 giving it equal weight to The Witcher series.
"This migration towards a dual-franchise model supported by several independent product lines also permits optimization of manufacturing and financial activities, mitigates important risk factors and makes it easier for Company employees to seek professional fulfillment," it added.
from IGN Video Games http://www.ign.com/articles/2019/08/30/cd-projekt-red-brands-itself-dual-franchise-studio-with-the-witcher-and-cyberpunk-2077
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